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Meet our Team of Extraordinary Experts.

Our Mission


Whether you’re just starting out or have been in business for some time, we are here to make it easy to navigate and succeed in the world of cannabis. We are dedicated to keeping clean and thorough records, improving cost of goods sold (COGS), and providing great resources to our clients. We highly value our responsibility to demonstrate successful and transparent business practices so that the cannabis industry can continue to grow in the future.



Tess Hart

CEO and Cost Accounting Specialist for the Cannabis Industry


Tess is a passionate and diversified accounting professional, specialized in maximizing cost accounting for canna businesses. As a managing partner at Business Online Accounting, Tess brings over 17 years of expertise to the table. Specialized in an industry that requires extensive knowledge of both accounting and the law, she is quickly becoming a leading resource for cannabis companies. Tess develops and deploys easy-to-use organized financial structures that maximize COGS while complying with federal and state regulations. Tess has completed the DOPE CFO cannabis training program, which includes everything from bookkeeping to perpetual data room, cost accounting to first-class month end process, and preparation of 280e tax work-papers. She draws from her past experiences, including Finance/Accounting Manager, Bookkeeping Consultant, and Product/Sales Management, to deliver a full range of business and accounting services to her clients.

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Send Tess a message to learn how she can help your business grow!



Chet Winney

COO/CDO for Canna1Resource


Chet is a seasoned graphic designer and operations manager. He has worked with large corporations, including AT&T, SBC Global and YP.COM, as well as a multitude of start-up businesses. In addition to his passion for design, Chet also has an extensive background in the agricultural/botanical industry and is well known for his research and development strategies.

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Dr. John Abernathy

CCO for Canna1Resource and Assistant Professor of Accounting at the University of North Texas


Dr. John Abernathy, CPA (Alabama) is an Assistant Professor of Accounting at the University of North Texas. Dr. Abernathy received his Ph.D. in Accounting from the University of Alabama in 2010. Prior to joining the faculty at the University of North Texas, he served on the faculty at Kennesaw State University and at Oklahoma State University. He also has over ten years’ experience in accounting, auditing, and financial reporting. His non-academic experience includes work as a staff accountant for Deloitte & Touche, an internal auditor at Ernst & Young, senior accountant at Dixon-Hughes, a consultant to startup companies, and controller/CFO for an architectural/engineering firm. John’s teaching interests are in the financial accounting and reporting areas. John’s research primarily addresses issues related to financial reporting quality, auditing, and corporate governance. John has published in academic journals such as the Journal of Business Finance & Accounting, The Journal of the American Taxation Association, Advances in Accounting, and the Journal of Accounting Literature.

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Melissa Brown

Advertising/Marketing Specialist for the Cannabis Industry


Melissa is a copywriter, marketer, and organizational wizard. She started her career at a sustainable materials company, and has since managed almost all facets of marketing for various mission-driven startup companies. Melissa is passionate about finding each business’ unique voice and brand, and creating a great user experience. Between working at startups and being a military spouse, Melissa has learned to be flexible, adaptable, and maintain a positive outlook.

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Send Melissa a message to learn how she can help your business grow!